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Discover Oman

Natalie Aldous

IBMS students organise a Discover Oman cultural day to raise awareness about opportunities for business and tourism in Oman.

Question asked

What are the possibilities for raising awareness about tourism and business opportunities in Oman?

Approach

We first had to look for sponsors to help fund our project. We worked very closely with the Ambassador of Oman and our coach to come up with an achievable concept and to take the appropriate steps to achieve our goals. Through sourcing suppliers in Oman we arranged for authentic Omani products to be bought and shipped to the Netherlands. We invited country Ambassadors and business representatives to the event along with students and lecturers. We made promotional material and set up the location for the event.

Result

Two questionnaires, used before and after the event showed a distinct increase increase of knowledge about Oman amongst the attendees. We received much praise from both the Ambassador of Oman and our coach for the outcome of the Discover Oman cultural day.

Opleiding(en)

  • International Business & Management Studies

Type

Project

Aan dit project werkten mee

Crystal Munroe

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